The ConsumerTech industry and consumer behaviour have been changing tremendously since 2020, mainly driven by events such as COVID-19 and macro-economic developments (e.g., inflation and supply chain crisis). As a consequence, we are now faced with more open-minded consumers when it comes to innovations that are requiring a certain tech affinity and that are fulfilling consumer needs with respect to an increased comfort, efficiency or flexibility. Therefore, we are excited to partner with founders that are able to capitalize on this new environment with great ideas and a customer-centric approach.
Since 2018, investment in FinTech has skyrocketed, bolstered by several major FinTech deals that were characterized by their size and geographic diversity. In 2021, venture capital investment in FinTech was strong despite global uncertainty with investment from VC sources totalling a record USD 115 billion. Despite the recent drop in more developed FinTech enterprises’ valuations, we see a great opportunity to support emerging FinTech players to build more solid businesses with lessons learned from their predecessors.